Setting up a campaign
Create a campaign, set commission rates, add revenue tiers, and open it to affiliates.
A campaign is the unit affiliates join. It defines where traffic goes, how much affiliates earn, and how long commissions last.
Create a campaign
- 1
Open Campaigns, then New campaign
From the Campaigns page, click New campaign.
- 2
Name it and set the destination
Enter a campaign name (up to 100 characters) and a destination URL. The URL must start with
https://. It is where affiliate links send visitors. - 3
Choose the commission
Pick a commission type and rate (covered below), then set the commission duration.
- 4
Create
Click Create campaign. It starts as a draft until you activate it.
Commission types
Two types are available:
- Percentage — a share of each sale, from 0.01% to 100%.
- Fixed amount — a flat sum per conversion, in euros, with no upper limit.
Type and rate lock once affiliates join
You can edit the type and rate while a campaign has no affiliates. After the first affiliate joins, both are frozen so past commissions stay consistent.
Commission duration
- Lifetime — the affiliate earns on every future purchase from the customers they bring.
- Limited duration — commissions run for a set number of months after the first purchase. Presets cover 3, 6, 12, and 24 months.
Revenue-based tiers (optional)
On percentage campaigns, you can reward your best affiliates with a higher rate past a revenue threshold. Tiers are evaluated per affiliate, per campaign, on net revenue (refunds excluded).
Add a tier with two fields: a revenue threshold (€) and a rate (%). Three rules apply:
- thresholds must strictly increase,
- rates must strictly increase,
- the first tier's rate must sit above the base rate.
For example: 10% base, then 15% past €5,000, then 20% past €20,000.
Activate and open it to affiliates
A new campaign is a draft. Activating it requires a connected Stripe account. Once active, open the campaign's Settings tab to set its directory visibility:
- Private — reachable only through a direct signup link.
- Listed — shown in the public affiliate directory, where affiliates can find it and join.